IT & Tech Services Marketing Freelancer & Consultant – US & UK Market Expert | Technology Marketing Specialist

Rajat Adhikari – Your Dedicated IT Services Marketing Freelancer for US & UK Tech Companies

As a Remote IT Marketing Freelancer and Technology Marketing Consultant, I specialize in helping U.S. and U.K.-based tech companies drive measurable results. I’m Rajat Adhikari — a full-time IT Services Marketing Freelancer with over eight years of experience supporting B2B SaaS, enterprise IT, and cloud-based platforms. I don’t just write campaigns — I build marketing engines that convert.

My Journey as a Remote IT Services Marketing Consultant

I began my career in corporate marketing, and after four years, I transitioned into full-time freelancing. Since then, I have served as a Remote Independent IT Services Marketing Consultant, helping over fifteen international tech companies grow through result-driven campaigns. By leveraging SEO-rich content, email outreach, and ABM frameworks, I’ve supported multiple Remote Technology Marketing Consultant engagements for startups and enterprises alike.

Additionally, I’ve positioned myself as a go-to expert for Remote Freelance Marketing Support for Tech Startups, offering strategic messaging and conversion-focused execution.

Expanding My Global Footprint: US & UK Market Engagement

Throughout my career, I’ve worked as a trusted IT Services Marketing Freelancer United States US Market and an experienced Tech Services Marketing Consultant United Kingdom UK Market. I consistently personalize every campaign to reflect each client’s audience and goals. Whether it’s lead generation, demand generation, or ABM execution, I ensure that every campaign results in measurable business value.

In fact, companies seeking a Remote Technology Marketing Consultant for US Companies and Remote Tech Services Marketing Consultant for UK Businesses have repeatedly turned to me for high-performing campaigns that align with local buying behaviors.

Cross-Industry Experience: Cloud, AI, Data, and Product Engineering

Over the years, I’ve built marketing strategies for organizations offering Salesforce, ERP, data science, blockchain, and AI/ML services. As a Technology Marketing Freelancer, I’ve authored compelling case studies, blogs, and credentials decks that simplify complex solutions while highlighting technical strengths.

Companies looking to hire a Remote Technology Marketing Consultant – UK Market or seeking a Remote Tech Services Marketing Consultant – US Market have relied on my ability to translate technical value into marketing outcomes.

I write every piece — whether it’s a tech blog, a case study, or an implementation story — with clear SEO structure and purpose. As a Remote Freelance Technology Marketing Professional, I produce content that educates, ranks, and drives engagement. My goal? Always to convert attention into transactions.

If you’re searching for Digital Marketing for IT Companies or Outsourced Technology Marketing Experts, I deliver complete content-to-conversion systems — from ideation to impact.

End-to-End Campaign Management with Personalization

I take ownership of the entire marketing funnel. From researching technology stacks and analyzing competitors to crafting personalized email campaigns, I bring a 360-degree perspective. As a Remote IT Services Consultant for Tech Companies, I merge strategic insight with execution speed to create campaigns that move the needle.

Whether you need a US-Based Remote IT Marketing Consultant or Remote Technology Marketing Support for UK Startups, I’m equipped to deliver full-funnel marketing with global flexibility.

Delivering Results for Clients Across US & UK Markets

Clients in the United Kingdom have hired me as an IT Services Marketing Consultant United Kingdom UK Market to execute ABM campaigns, improve engagement, and schedule meetings that drive sales. Similarly, I’ve supported U.S. clients as a Remote Tech Services Marketing Expert – United States, ensuring that each campaign — from email to conversion tracking — delivers ROI.

I also support Affordable Remote IT Marketing Freelancer for US & UK engagements for companies seeking cost-effective, high-impact freelance support.

Complete Ownership of Tech Marketing Pipelines

I don’t just deliver assets — I drive business growth. As a Remote Technology Marketing Consultant United States US Market, I manage everything: planning, writing, lead scoring, analytics, and optimization. Each campaign is aligned with the ultimate objective — building awareness, fostering conversations, and creating conversions.

If you’re seeking Strategic Remote Tech Marketing for B2B SaaS in US & UK, I bring depth, discipline, and delivery you can count on.

My Expertise in Target Market Research for ABM Campaigns

As a freelancer in IT services marketing, I specialize in target market research for technology ABM campaigns. This research forms the core of my process. It helps me understand how technology preferences are evolving across different target accounts and regions.

When I work on IT or tech campaigns—whether they involve implementation, enhancement, or transformation—I make sure to identify how each target company’s technology stack, buying behavior, and infrastructure are changing. I always ask:

  • What systems are they currently using?
  • What technologies are they planning to invest in?
  • What problems are they trying to solve?

These are the questions I answer before I execute any campaign.

What I Focus on During Target Market Research

My research revolves around key data points that help me develop high-conversion campaigns. These include:

  • The company’s existing technology systems

  • Their current and upcoming technology requirements

  • Their technology spending habits and budget

  • Any gaps in their implementation process

As a Remote IT Marketing Freelancer supporting US and UK tech companies, I’ve found that detailed insight into these areas allows me to personalize messaging and boost engagement.

How I Use Market Research in ABM Campaigns

Once I complete multi-layered Industry market research, I use it to identify the most relevant accounts for the ABM strategy I’m building. From there, I narrow it down even further—matching accounts with the specific services or products I want to promote. After identifying those accounts, I move to the next step: finding the right decision-makers. I build responsive, accurate email lists focused on target decision makers.

This step ensures that my email marketing efforts reach the right people with the right messaging. As a Remote Tech Services Marketing Consultant – US Market, I’ve seen how a laser-focused list can dramatically increase response rates.

Why My Approach Works

I don’t work with generic data or assumptions. I invest time in understanding each account before I reach out (Targeted Tech ABM Account Intelligence). That’s what sets my process apart. Every campaign I run starts with data-driven market research and ends with real, measurable transactions—whether it’s meetings, demos, or deal progression.

If you’re looking to hire someone with deep experience in Remote Technology Marketing for US Companies or Remote Marketing Support for UK Tech Startups, I offer end-to-end research and execution that’s tailored to your business goals.

My Approach to Designing Technology ABM Campaigns

I always start with research. After identifying a target account, I dive into their technology preferences, existing systems, and current tech investments. I look at how much they’re spending and which platforms or tools they’re actively using. This helps me align my campaign content with what matters most to them.

Once I gather these insights, I design an account-based marketing campaign that speaks directly to their business priorities. I craft every message and asset to match their language, needs, and stage in the decision-making cycle.

Launching Education-Driven Campaigns That Deliver Value

As a Remote Technology Marketing Consultant, I focus heavily on education-driven ABM. These campaigns are built around sharing meaningful content like:

  • Implementation stories that show how tech was successfully deployed

  • Client success stories that demonstrate value

  • Case studies that highlight results

  • Blog posts that educate

  • Webpages that explain key services or technology features

I include links to these assets in my ABM emails and messages. This way, I offer real proof—not just promises. And when a prospect engages with a blog or clicks on a success story, I know they’re warming up.

Tracking Engagement and Optimizing for Better Results

After launching the campaign, I closely monitor performance. I track click rates, open rates, and overall engagement metrics. These insights allow me to adjust and optimize the content strategy, making each follow-up more personalized and relevant.

By doing this, I keep improving how I run tech ABM campaigns—making them more precise, more educational, and more conversion-focused.

Final Words from Rajat Adhikari

Designing and running ABM campaigns for IT and tech companies is more than just a skill I offer—it’s something I’ve refined over years of hands-on execution. My campaigns aren’t just built to inform or engage—they’re designed to schedule real appointments with the right decision-makers.

Whether I’m working as a Remote IT Services Marketing Freelancer – US Market or supporting UK-based technology startups, my focus remains the same: To drive meaningful conversations that turn into qualified meetings and sales opportunities.

I use personalized messaging, educational content, and data-backed targeting to ensure that every ABM campaign doesn’t just land in inboxes—it lands real results. That means more clicks, more replies, and ultimately, more appointments.

If your goal is to generate high-quality leads and schedule appointments that matter, I’m here to build and execute the campaigns that get you there—strategically, consistently, and with measurable impact.

My Expertise in Developing Marketing Collaterals

As an IT Services Marketing Freelancer, I bring more than eight years of experience supporting SaaS, PaaS, and IaaS-based technology companies. Over the years, I’ve worked as a Remote IT Marketing Freelancer, helping clients build strong digital assets that align with their audience’s pain points and their industry’s evolving technology needs.

I understand how technology implementations evolve. From cloud and SaaS product adoption to infrastructure streamlining, I’ve seen how companies across various sectors are transforming their operations in 2025. This practical exposure allows me to develop marketing collaterals that resonate with decision-makers and drive real engagement.

SEO-Driven Blogs Tailored for Tech Campaigns

As a Tech Services Marketing Freelancer, I create education-driven blog posts that align with your ABM strategy and help educate your target audience. I carefully optimize each blog with relevant keywords and structure it for better search engine visibility.

These blogs are not just informative—they are built to rank. I use intent-based keywords that ensure your SEO-content appears in front of the right audience. My goal is to help you generate traffic, improve engagement, and build authority through content that speaks directly to your readers’ needs.

Case Studies That Demonstrate Real Business Impact

As a Technology Marketing Consultant, I specialize in writing compelling case studies and success stories. I take complex technology implementations and turn them into impactful narratives.

Each case study I create focuses on how the client adopted the solution, the challenges they overcame, and the measurable results they achieved. These pieces are structured with SEO in mind and are ideal for use in education-driven ABM campaigns, landing pages, or even pitch decks.

Web Pages with SEO and Strategic Messaging

As a Technology Marketing Freelancer, I create SEO-optimized web pages that support your ABM campaigns and brand positioning. My focus is on developing messaging that speaks to your audience’s specific technology interests and needs.

Each page is structured to highlight your technology solutions, success stories, and service capabilities in a way that builds credibility and drives conversions. By combining keyword strategy with clear, compelling content, I ensure your webpages not only inform but also perform well in search engines.

Final Thoughts from Rajat Adhikari

Ready to Scale? Let’s Connect

If you’re searching for a Remote IT Marketing Freelancer or a Tech Services Marketing Consultant who can write, design, and optimize content to fuel ABM and lead generation—I’m here to help. I don’t just write content; I build marketing assets that drive results and schedule qualified appointments.

From blog posts and success stories to high-converting web pages, my work ensures your technology brand educates, engages, and grows—one smart piece of content at a time.

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